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What are the new rules for Google’s new algorithm?

What are the new rules for Google’s new algorithm? What are the new rules for Google’s new algorithm? The one thing that you can always count on Google to do is to change rules. As social media and the mobile world become more of a powerhouse in determining the interests of people, the world’s number one search engine is changing its search algorithm accordingly. Changes in search engines always have the most effect on the small business market. Here are some of the ways in which you can adapt to the upcoming changes. –...

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Did you make a Profit from Taxes Day? – Dallas, TX

Did you make a Profit from Taxes Day? – Dallas, TX Did you make a Profit from Taxes Day? – Dallas, TX When it comes to taxes, most people think of losing money. After all, they come out of your paycheck – and if you aren’t careful, you’ve got to make the biggest payment of all in early April. For small businesses, though, tax season can be something of a financial miracle. While you still might have to deal with your own tax burdens, you’ve got the potential to make quite a bit of money when it comes to how others...

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Google has new algorithm April 21 and It May Affect You

Google has new algorithm April 21 and It May Affect You Google has new algorithm April 21 and it may affect your online business. Google is weighing heavy on mobile in this new algorithm that takes affect April 21, 2015.  If you website is not mobile friendly you will be affected big time. Make sure your site has all the necessary things Google wants such as Privacy Policy, TOS, and Sitemaps.  There are many others just to name a few. One of the interesting things as well is Google wants to measure your ranking by UX or User Experience.  How long...

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Marketing Strategies for Your Tax Business During Tax Season – Dallas, TX

Marketing Strategies for Your Tax Business During Tax Season – Dallas, TX Marketing Strategies for Your Tax Business During Tax Season – Dallas, TX Tax season is upon us and millions of Americans across the country are looking to complete and file their returns as soon as possible. As a tax professional who owns a small business, you’re competing with some heavy hitters in the industry who poor millions of dollars into television, radio and Internet advertising campaigns. You don’t have to spend nearly as much money as they do to promote your...

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How To Use FB Marketing For Your Business Without Getting Shut Down – Dallas, TX

How To Use FB Marketing For Your Business Without Getting Shut Down – Dallas, TX How To Use FB Marketing For Your Business Without Getting Shut Down – Dallas, TX For anyone searching “tips on marketing my small business,” Facebook is definitely the answer. Not only can you send out promotions and easily make customers aware of your deals and specials, but you can allow your customers to directly interact with you and each other on this platform. However, if businesses make poor decisions concerning their Facebook marketing strategies, they can easily find...

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April 21 Deadline is coming

April 21 Deadline is coming Google is about to make a change again…   You may have already seen this email going around but let me warn you it is REAL..   So, We wanted to inform you of this HUGE Change requirement from Google as of APRIL 21, 2015. If Google sent you an email about your website not being mobile, then you WILL be affected.   DO NOT IGNORE THIS Blog Post. If you’re website is not ready, you will probably lose significant, if not all traffic.     Google’s massive...

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Why A Small Business Needs A Blog – Dallas, TX

Why A Small Business Needs A Blog – Dallas, TX Why A Small Business Needs A Blog – Dallas, TX Are you a small business owner searching for your very own niche, while gaining exposure to the digital world? Creating and frequently updating a company blog page is the answer; a well-documented, cost-effective method for defining and marketing your brand. No need for costly advertising, gain constant exposure to consumers who are searching for the best product or service available. Establishing your presence and introducing yourself...

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Social Media Marketing for Small Business: A Perfect Match – Dallas, TX

Social Media Marketing for Small Business: A Perfect Match – Dallas, TX Social Media Marketing for Small Business: A Perfect Match – Dallas, TX For many small business owners, marketing is a difficult concept to understand and an even more difficult item to budget for. Newspaper ads, online advertising, magazines, billboards and hundreds of other advertising and marketing outlets are all scrambling to take money and promise to deliver customers. Things are different now, though. Your customers don’t spend their days reading magazines, newspapers or...

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What is a Marketing Funnel? – Dallas, TX

What is a Marketing Funnel? – Dallas, TX What is a Marketing Funnel? – Dallas, TX The marketing funnel is the series of steps that marketing takes from lead generation to final sale. As the marketing techniques get closer to the end, fewer and fewer people will be involved in each step. If this process is visualized, it resembles an funnel with the narrow end at the bottom. Any viable marketing strategies will consider the funnel. – Marketing My Small Business: Understanding the Funnel The marketing funnel is based on the...

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New York Spa Conference Notes

New York Spa Conference Notes Internet Radio Podcast Information   There are many ways to increase your listenership, but in our sessions, we will be focusing on three of the most productive ways to drive traffic to your internet podcast. All three provide compelling results over time.  We’re going to talk about, number one, how to increase listenership through the type of guests that you interview on your show. Number two, how to create buzz on iTunes, resulting in thousands of iTune users browsing your...

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